Innovation in our DNA

First smiles. First steps. First night without waking. We know there’s nothing like the first time. Here at Britax firsts are our way of pushing boundaries so that you can live family life on your own terms.

Whether we’re inventing new technologies, helping to shape safer legislation, or creating pushchairs, car seats, bike seats, infant carriers and active strollers that make new things possible – innovation is in our DNA.


Safety built around you

We’ve packed 50 years of experience, passion and understanding of the way families live into one of the world’s most advanced and flexible ranges of car seats and pushchairs.

We understand that safety needs to work for your child and your lifestyle. We understand that expertly designed products are only effective if they work in the real world. That means a clear purpose and simple, intuitive functionality. We also appreciate that the choices involved can sometimes feel bewildering. Which is why we’ve made it our mission to make safe simple.


Made with care – because our children deserve nothing less

This means our minimum requirements go far beyond the legislative guidelines for clean products. It means we test with an independent test house at multiple stages during manufacture. It means all our fabrics are made with the sensitive skin of our children in mind. Made with care.